Creating one’s own visual identitystrengthening brand identity and becoming recognizable, developing a website that is accessible from any device and easy to navigate, optimizing social media with targeted marketing strategies, and promoting activities through the new frontiers of digital marketingare now essential elements for professionals, companies and institutions in classical music.

Digital resources offer a crucial and unmissable opportunity to establish a strong online presence, grow concert activities, increase audiences and improve sales.

I select projects that excite me and where I believe I can make a difference.